When someone takes the time to comment on my videos I try my best to send them a message thanking them and asking if there is anything I can do to help them. Last week I thanked a woman from New York City and when I asked her how I could help, she said she needed help finding a job. Now it would have been super easy to say ‘I am sorry but I don’t know anyone in New York City’. Instead I said lets schedule a call to see what we can do. During the call she told me that she is starting a business to help people impacted by cancer. She told me her story about being a survivor. We spent the next thirty minutes brain storming about her idea. I was impressed with her passion for helping people and it made me want to help her.
One of the challenges we have as business owners is trying to manage our time. People will often ask me ‘why should I meet with people who do not need my services?’ The simple answer is because you are not trying to sell to them you are trying to connect with their network. I have a number of people who are not my clients who refer people to me all the time simply because I spent the time to meet with them and tried to help them.
Do the right thing for the right reason, while expecting nothing in return, and you might be surprised with the way things turn out.
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Kevin Willett is the Author of One Connection How you can grow your business (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon