I really love doing videos for my business. I have been able to grow my business through posting business networking tips via videos on YouTube and Facebook Live. I am always encouraging people I meet to do videos, but I have realized this may not be great advice.
I was having coffee with a friend and I was pushing her to do videos to promote herself. She smiled and said the thought of doing videos made her physically sick. Its ok if you feel that way and think that videos are absolutely not for you. There are lots of ways to grow your business. You simply must find the ones that work for you.
Let me give you an example, I was listening to a podcast and the person was talking about how she grew her business by walking around the grocery store, with her babies in the carriage, striking up conversations with people. That approached worked for her. I am thinking if I tried that I might end up meeting store security. What works for some does not work for all.
The key is to be authentic and do what works for you. I see a lot of people listening to podcasts and trying to copy the style of the host of the show. Please don’t try to copy other people. Find your own voice and style. You might me amazed by the results you see.
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Kevin Willett is the Author of One Connection How you can grow your business (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon